I run Leads Bank and I write the guides on this site. Most of them started as answers to the same questions installers put to me on the phone: what should a lead cost, how do I know if a supplier is any good, and why do so many enquiries go nowhere.
My background is in digital marketing and lead generation. Over the years I've generated hundreds of thousands of leads across the UK, France and the US, for my own businesses and for clients. I started Leads Bank after watching good installers pay for the same homeowner's details as four of their competitors, then wonder why nobody picked up. We run our own advertising, check each enquiry, and send it to one firm. That's the whole model.
Running the campaigns means I see a lot of numbers that installers normally don't: what a boiler enquiry costs in Leeds against Guildford, how quickly a solar lead goes cold, which firms close well and what they do differently. When I quote a figure in an article it's from our own data or from a customer who's told me what happened on their side.
If I've got something wrong in an article, or you've got a question I haven't covered, send me a message on LinkedIn.
Actual UK price ranges by trade and area, and how to work out what you're really paying per job.
The questions to ask a supplier before you sign anything, and the terms that end up costing you.
What the firms with the best close rates do in the first hour, the first quote and the week after.
Nine ways UK heating engineers win more boiler leads: Gas Safe trust signals, boiler-season timing, finance offers, reviews, local SEO and exclusive real-time leads.
What UK roofers pay for leads in 2026, exclusive vs shared roofing leads, and the contract terms and delivery methods that protect your margin.
How to compare UK boiler lead quotes: qualification, exclusivity, replacement terms and cost per booked job. Worked examples use illustrative assumptions.
Eight practical ways UK roofers generate more leads: Google Business Profile, storm-season response, reviews, local SEO, paid search and exclusive bought leads.
Compare UK solar lead quotes by area, qualification and exclusivity. Learn to calculate cost per installed system using your own prices and conversion data.
How solar PV leads are generated, qualified and priced in the UK — and what installers should expect from a good lead partner under the Smart Export Guarantee.
Understand exclusive and shared leads, compare supplier terms and model cost per booked job. Worked examples use hypothetical prices and close rates.
Speed-to-lead, follow-up and a tight quoting process lift close rates fast. Eight proven tactics UK trades use to win more work from the same leads.
No setup fees, no retainers — just pay for the leads you receive. Here is how the pay-per-lead model works for UK home-improvement firms.
Tell us your service area and the jobs you want. We'll send projected volume and cost per lead - no commitment.
